How to Brand Yourself for Success (with Pete Canalichio)
Table of Contents
How to Brand Yourself for Success (with Pete Canalichio)
Whether you’re on active duty, retired, working a 9-to 5 job, or are a business owner, you have a brand. It may not be something that’s intentional or planned but like it or not, you’re known for something. That might be hard work, a technical skill, your personality, your positivity, or even your negativity. People have an impression of you, that’s your brand.
Pete Canalichio is an award-winning author of the Amazon #1 New Release, “Expand, Grow, Thrive” and TEDx speaker. He has worked in brand strategy, expansion, and licensing for the past 20 years with companies like Coca-Cola Company and Newell Brands. He is a Navy veteran that has a mission to develop tools, talks, and training designed to inspire, educate and empower his clients to write a better story, and from it, to achieve all that is possible.
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Brand Yourself for Success Episode Details
- What a brand or branding and how it can help you
- Why branding applies to many things in your life
- What people or a company brand themselves
- Is a brand intentional or an accident
- Tiger Woods example and the power of brands
- How everything communicates
- How your brand plays a role in your career
- The three things you need on LinkedIn to build your career brand
- How to set yourself apart with branding
- Why it’s important for military entrepreneurs to build their brand
- How to build your brand
- Mistakes to avoid in branding
More on positivity: How to Build a Powerful Money Mindset
How to Brand Yourself for Success Resources
- Brand Alive & Pete Canalichio
- Patriot Boot Camp (PBC) Lunch and Learn with Pete
- Microsoft for Mac
- Start with Why by Simon Sinek
- Purpose Driven Life by Rick Warren
More on self-improvement: How to Get Organized for Financial Success
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